Mab & Stoke

Gershoni branded Mab & Stoke, reinventing custom herbal wellness for a flourishing self-care market.
Mab & Stoke

Branding custom herbal medicine for an emerging market

Reinvent herbal wellness in a saturated self-care market.

Services
Identity, Messaging, Digital/Web/Mobile, Packaging & Print
01 Gershoni Case Study Mab Stoke A Packaging Illustration Custom
02 Gershoni Case Study Mab Stoke B IMG Tin in a box
03 Gershoni Case Study Mab Stoke C Tabs on Purple
03 Gershoni Case Study Mab Stoke C Tabs on Purple
04 Gershoni Case Study Mab Stoke 4 5 Happy Hour
06 Case Study Mab Stoke A 1920x1080 2 tin Mockup
06 Case Study Mab Stoke A 1920x1080 2 tin Mockup
Mab & Stoke

Ancient medicine for a modern age

Root the brand in a visual identity system that blends generations-old insights and deep science.

07 Gershoni Case Study Mab Stoke B IMG Tea
08 Gershoni Case Study Mab Stoke C Tabs Medium Orange
08 Gershoni Case Study Mab Stoke C Tabs Medium Orange
09 Gershoni Case Study Mab Stoke B Tube purple BG
10 Gershoni Case Study Mab Stoke D 1440x1080 Sketchbook
11 Gershoni Case Study Mab Stoke B IMG Cocktail
12 Gershoni Case Study Mab Stoke B IMG cyclist
Mab & Stoke

Seeds for future growth

Craft a packaging system that grows alongside the brand, with hand-drawn floral designs that put the tins at home in an apothecary window or a Sephora counter.

13 Gershoni Case Study Mab Stoke A Packaging Illustration Universal
14 Gershoni Case Study Mab Stoke B IMG Smoothie
15 Gershoni Case Study Mab Stoke B Mockup Universal CU
16 Gershoni Case Study Mab Stoke E Herb Illustration
17 Gershoni Case Study Mab Stoke C Tab Super CU Purple
17 Gershoni Case Study Mab Stoke C Tab Super CU Purple
18 Gershoni Case Study Mab Stoke Brand Guidelines Video Poster 1920x1080
19 Gershoni Case Study Mab Stoke A Flatlay Tabs Illustration
20 Gershoni Case Study Mab Stoke B Single Tin On Yellow
Mab & Stoke

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