Spotify x Bose

Name: Gershoni Creative
Price range: $

Turning up the volume on an iconic partnership

Services

Partnerships & Programs

Content

Copywriting

Illustration & Graphics

Social Marketing

Road Management

Spotify x Bose

Spotify is an audio streaming services company with 381M users and counting. Bose is one of the best-known and most-loved audio equipment brands in the world.

Spotify x Bose

In celebration of Black Music Month, Spotify and Bose looked to Gershoni to help develop and produce a partner activation that spoke to both brands’ commitment to amplifying unheard voices.

Spotify x Bose

Guided by a commitment to highlighting Black excellence, we worked with Spotify and Bose to produce A Life in Tracks.

This original Music + Talk show explored the songs that shaped the lives and careers of Black icons in the worlds of music, entertainment, sports and fashion. Using an innovative storytelling format that blends intimate recollections with full audio tracks, we delivered creative direction, road management and storytelling assets that elevated the conversation and kept the stories singing.